In an era where visual identity is the first contact a customer has with a brand, a well-crafted logo is essential.
However, for many entrepreneurs just starting out, the natural question arises: How much should a logo cost?
If you've already done a little research, you've probably been greeted by a jungle of offers. You can find "turnkey" logos on various sites for 300 euros, but also agencies that ask for 2000–3000 euros for the same service.
Between these two extremes, there is a realistic, balanced and accessible option: professional logos for only 50 eurosThat's exactly what I offer.
But how is that possible? What are you actually getting? And why would you pay more if you're not sure it's worth it?
Let's analyze in detail.
1. Why are there huge price differences?
The price of a logo does not always reflect its true value. In general, in the industry, prices are influenced by:
- Brand/agency name: Established agencies charge high rates, largely because of their reputation. Not necessarily because the end result is radically different.
- The complex creative process: Brand workshops, market research, mood boards, elaborate presentations. These can be useful for large companies, but are often irrelevant for a small business.
- Customer target: If an agency targets companies with large budgets, the price will be set accordingly.
In reality, a functional logo for a brand at the beginning doesn't need all these detailsIt needs clarity, simplicity and adaptability.
2. What can I offer you for 50 euros?
I work with entrepreneurs who are just starting out, and my goal is to offer them a professional logo, adapted to real needs, without having to break the bank. Here's what you get in concrete terms:
✔️ A classic design
Each logo is customized for your business, name, and target audience. I don't use generic templates and prefer to create based on personal needs.
✔️ Version without background
Your logo should work in any context: on a white background, on a colorful banner, in an invoice header, or on an Instagram profile. You will receive all the versions you need.
✔️ Deliverable files in professional format
You receive files in vector format (EPS), PDF, as well as transparent PNGs and web-optimized versions. This way, you can use the logo anywhere: website, business cards, t-shirts, social media, etc.
✔️ Direct communication, without intermediaries
We talk directly on chat/phone. I listen to your ideas and give you advice. You don't waste time with emails from "support teams".
✔️ Corrections included
Do you have a minor change? No problem. I want the logo to be exactly how you want it.
3. Why you DON'T need a 1000 euro logo (at least not now)
When you see high prices for logos, you might think, “If I pay more, I’m getting something better.” That’s a logical assumption, but not always true.
Here's why you don't need to invest a fortune:
- Maybe you don't have a defined audience yet. – Your logo shouldn't speak "for millions", but should help you clearly present your offer.
- Your identity may change in the coming years – Many brands change their logo after 1–2 years. Why invest heavily in an identity that may be temporary?
- You need a budget for promotion, not just image – It's more important to build your audience than to invest in visual perfection.
- Your audience doesn't pay attention to sophisticated details – A client will not analyze a logo from an academic design perspective. They will notice if it is clear, legible, and professional.
4. The benefits of a low-cost logo
A carefully created logo, even if it didn't cost 1000 euros, offers you the following advantages:
🔹 Professionalism
A clear and balanced logo gives you credibility. In an environment where dozens of new businesses appear daily, image matters enormously.
🔹 Visual recognition
A well-made logo stays in the minds of customers. It is essential for building a brand.
🔹 Coherence
Delivered in multiple versions, your logo will look good in any context. You don't have to resize it "by hand" or struggle to fit it into a Facebook profile.
🔹 Speed and accessibility
Instead of waiting 2 months for a "premium" logo, you have it in a few days and can use it immediately.
5. Myths about “cheap” logos
❌ "If it's cheap, it's not good"
False. The price does not always reflect the quality, but the operating costs of the provider. I work efficiently, without intermediaries.
❌ "A good logo must come with a brand strategy"
A complete brand strategy is valuable – but it’s not essential at the beginning. If you don’t have an audience yet, there’s no point in building a complex strategy for something that hasn’t taken shape.
6. When does it make sense to pay more?
Of course, there are times when a logo costing 1000–2000 euros or more is justified:
- You already have a consolidated business and want a strategic repositioning
- You have budgets of millions of euros for marketing and branding
- You want a complete visual system (not just a logo, but also a brand manual, complete visual identity, etc.)
But until then, investing wisely is the healthiest choice. A $50 logo can have the same impact – provided it’s done well.
7. Why do clients choose to work with me?
✅ Because I deliver fast
✅ Because I understand what it means to start from the bottom – and I know what you need at this stage
✅ Because I give you control and clarity, without empty promises
We have created dozens of logos for startup brands, in fields such as:
- services (beauty, IT, cleaning, freelancing)
- commerce (online boutiques, local stores)
- education (coaching, courses, platforms)
All of these clients had one thing in common: they wanted to look professional without breaking their budget.
Conclusion
A logo is important, but it doesn't have to be a huge investment. If you're just starting out, the key is to get started. fast, clean and efficient.
That's why my logos cost only 50 euros – because I know exactly what you need right now and I don't sell you more than you need.
📩 Write to me and let's get started. A simple, clean and memorable logo is the first step towards a healthy growing brand.
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